- Weber, A., Steiner, W.
Modeling Price Response From Retail Sales: An Empirical Comparison of Models with Different Representations of Heterogeneity. European Journal of Operational Research, 2020, forthcoming.
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- Hein, M., Kurz, P., Steiner, W.
Analyzing the Capabilities of the HB Logit Model for Choice‑based Conjoint Analysis: A Simulation Study. Journal of Business Economics, 90, 2020, 1-36.
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- Paetz, F., Hein, M., Kurz, P., Steiner, W.
Latent Class Conjoint Choice Models: A Guide for Model Selection, Estimation, Validation, and Interpretation of Results. Marketing ZFP - Journal of Research and Management, 41(4), 2019, 3-20.
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- Hein, M., Kurz, P., Steiner, W.
On the Effect of HB Covariance Matrix Prior Settings: A Simulation Study. Journal of Choice Modelling, 31, 2019, 51-72.
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- Guhl, D., Baumgartner, B., Kneib, T., Steiner, W.
Estimating Time-Varying Parameters in Brand Choice Models: A Semiparametric Approach International Journal of Research in Marketing, 35(3), 2018, 394-414.
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- Baumgartner, B., Guhl, D., Kneib, T., Steiner, W.
Flexible Estimation of Time-Varying Effects for Frequently Purchased Retail Goods: A Modeling Approach Based on Household Panel Data OR Spectrum, 40(4), 2018, 837-873.
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- Paetz, F., Steiner, W.
Utility Independence versus IIA Property in Independent Probit Models Journal of Choice Modelling, 26, 2018, 41-47
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- Weber, A., Steiner, W., Lang, S.
A Comparison of Semiparametric and Heterogeneous Store Sales Models for Optimal Category Pricing. OR Spectrum, 39(2), 2017, 403-445.
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- Paetz, F., Steiner, W.
The Benefits of Incorporating Utility Dependencies in Finite Mixture Probit Models OR Spectrum, 39(3), 2017, 793-819.
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- Lang, S., Steiner, W., Weber, A., Wechselberger, P.
Accommodating Heterogeneity and Nonlinearity in Price Effects for Predicting Brand Sales and Profits. European Journal of Operational Research (EJOR), 246(1), 2015, 232-241.
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- Paetz, F., Steiner, W.
Die Berücksichtigung von Abhängigkeiten zwischen Alternativen in Finite Mixture Conjoint Choice Modellen: Eine Simulationsstudie. Marketing ZFP, 37(2), 2015, 90-100.
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- Steiner, W., Siems, F., Weber, A., Guhl, D.
How Customer Satisfaction with respect to Price and Quality Affects Customer Retention: An Integrated Approach Considering Nonlinear Effects. Journal of Business Economics, 84(6), 2014, 879-912.
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- Haupt, H., Kagerer, K., Steiner, W.
Smooth Quantile-Based Modeling of Brand Sales, Price and Promotional Effects from Retail Scanner Panels. Journal of Applied Econometrics, 29(6), 2014, 1007-1028.
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- Weber, A., Steiner, W.
Zur Berücksichtigung von Heterogenität versus funktionaler Flexibilität in Absatzreaktionsmodellen: Eine empirische Studie auf Basis von Handelsdaten. Zeitschrift für Betriebswirtschaft (ZfB), 82(12), 2012, 1337-1365.
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- Steiner, W.
A Stackelberg-Nash Model for New Product Design. OR Spectrum, 32(1), 2010, 21-48.
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- Rudolph, T., Bauer, J., Steiner, W.
Preis-Promotion-Framing - Ein Überblick zum Stand der Forschung. Zeitschrift für Betriebswirtschaft (ZfB), 80(3), 2010, 285-327.
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- Wechselberger, P., Lang, S., Steiner, W.
Additive Models with Random Scaling Factors: Applications to Modeling Price Response Functions. In: Austrian Journal of Statistics, 37(3+4), 2008, 255-270.
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- Brezger, A., Steiner, W.
Monotonic Regression Based on Bayesian P-Splines: An Application to Estimating Price Response Functions from Store-Level Scanner Data. Journal of Business & Economic Statistics, 26(1), 2008, 90-104.
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- Baumgartner, B., Steiner, W.
Are Consumers Heterogeneous in their Preferences for Odd and Even Prices? New Empirical Findings from a Choice-Based Conjoint Study. International Journal of Research in Marketing, 24(4), 2007, 312-323.
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- Steiner, W., Brezger, A., Belitz, C.
Flexible Estimation of Price Response Functions Using Retail Scanner Data. Journal of Retailing and Consumer Services, 14(6), 2007, 383-393.
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- Kneib, T., Baumgartner, B., Steiner, W.
Semiparametric Multinomial Logit Models for Analysing Consumer Choice Behaviour. AStA Advances in Statistical Analysis, 91(3), 2007, 225-244.
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- Steiner, W., Baumgartner, B.
Conjoint-Analyse und Marktsegmentierung. Zeitschrift für Betriebswirtschaft (ZfB), 74(6), 2004, 1-25.
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- Lang, S., Adebayo, S., Fahrmeir, L., Steiner, W.
Bayesian Geoadditive Seemingly Unrelated Regression. Computational Statistics, 18(2), 2003, 263-292.
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- Steiner, W., Hruschka, H.
Genetic Algorithms for Product Design: How Well Do They Really Work? International Journal of Market Research, 45(2), 2003, 229-240.
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- Steiner, W., Hruschka, H.
A Probabilistic One-Step Approach to the Optimal Product Line Design Problem Using Conjoint and Cost Data. Review of Marketing Science Working Papers, 1(4), Art. 4, 2002.
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- Steiner, W., Hruschka, H.
Produktliniengestaltung mit Genetischen Algorithmen. Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung (ZfbF), 54(7), 2002, 575-601.
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- Steiner, W., Hruschka, H.
Conjointanalyse-basierte Produkt(linien)gestaltung unter Berücksichtigung von Konkurrenzreaktionen. OR Spektrum, 22(1), 2000, 71-95.
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- Paetz, F., Steiner, W.
Eine quantitative Analyse zur Berücksichtigung von Abhängigkeiten in Conjoint Choice Modellen. In: H. Schenk-Mathes, C. Köster (Hrsg.) Entscheidungstheorie und -praxis: Tagungsband des Workshops der GOR-Arbeitsgruppe "Entscheidungstheorie und -praxis" am 27. und 28. März 2014 in Clausthal-Zellerfeld, S. 163-164, 2015.
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- Paetz, F., Steiner, W.
A Finite Mixture Multinomial Probit Model for Choice Based Conjoint Analysis: A Simulation Study. Proceedings of the 43th EMAC Conference, University of Valencia, Spain, 2014 (referiert)
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- Steiner, W., Weber, A.
Assessing the Predictive Performance of Store Sales Models with Different Representations of Heterogeneity. Proceedings of the 40th EMAC Conference, Faculty of Economics, Ljubliana, 2011.
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- Baumgartner, B., Steiner, W.
Hierarchisch bayesianische Methoden in der Conjointanalyse. In: Baier, D., Brusch, M. (eds.): Conjointanalyse, 2009, 147-162.
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- Steiner, W., Weber, A.
Ökonometrische Modellbildung. In: Baumgarth, C., Eisend, M., Evanschitzky, H. (Hrsg.): Empirische Mastertechniken: Eine anwendungsorientierte Einführung für die Marketing- und Managementforschung, 2009, 389-429.
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- Steiner, W., Baumgartner, B.
Spieltheoretische Ansätze in der Conjointanalyse. In: Baier, D., Brusch, M. (Hrsg.): Conjointanalyse, 2009, 183-196.
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- Steiner, W., Brezger, A.
A Bayesian Semiparametric Model with Monotonic Price Effects to Forecast Brand Sales. Proceedings of the 37th EMAC Conference, University of Brighton, 2008 (referiert).
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- Baumgartner, B., Steiner, W.
Heterogeneity in Preferences for Odd Prices. In: R. Decker, H.-J. Lenz (eds.), Advances in Data Analysis, Studies in Classification, Data Analysis, and Knowledge Organization, 2007, 393-400 (referiert).
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- Steiner, W., Brezger, A.
Flexible Estimation of Price Response Functions Using Retailer Scanner Data. Recent Advances in Retailing and Services Science, Budapest, Conference Proceedings, 2006.
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- Brezger, A., Steiner, W.
Monotonic Spline Regression to Estimate Promotional Price Effects: A Comparison to Benchmark Parametric Models. In: Haasis, H.-D., Kopfer, H., Schönberger, J. (eds.), Operations Research Proceedings 2005, 2006, 607-612, (peer-reviewed).
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- Steiner, W., Belitz, C., Lang, S.
Semiparametric Stepwise Regression to Estimate Sales Promotion Effects. In: Spiliopoulou, M., Kruse, R., Borgelt, C., Nürnberger, A., Gaul, W. (eds.), From Data and Information Analysis to Knowledge Engineering, Studies in Classification, Data Analysis, and Knowledge Organization, 2006, 590-597 (peer-reviewed).
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- Steiner, W., Hruschka, H.
Heuristiken in der Produktpolitik. In: Holzmüller, H. H., Schuh, A. (eds.): Innovationen im sektoralen Marketing, 2005, 163-181.
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- Steiner, W., Hruschka, H.
Near Optimal Solutions for Product Line Design Using Genetic Algorithms. Proceedings of the 29th EMAC Conference, Erasmus University, Rotterdam 2000.
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- Steiner, W., Hruschka, H.
Equilibria for Single Product and Product Line Competition Based on Conjoint Models. Proceedings of the 28th EMAC Conference, Berlin, 1999 (referiert).
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