Dr. Philipp Aschersleben

Medice Arzneimittel Pütter GmbH & Co. KG, Iserlohn

    Publications, lectures and presentations

    • Aschersleben, P., Steiner, W.
      Dynamic pricing using flexible heterogeneous sales response models.
      OR Spectrum, 46(1), 2024, 29-72. (Download)
      Aschersleben, P., Steiner, W.
      A semiparametric approach to estimating reference price effects in sales response models.
      Journal of Business Economics, 92(4), 2022, 591-643. (Download)
    • Aschersleben, P., Wagner, M., and Wied, D.: Monitoring Euro Area Real Exchange Rates; In: Steland, A., Rafajłowicz, E. and Szajowski, K. (eds.): Stochastic Models, Statistics and Their Applications, volume 122 of Springer Proceedings in Mathematics & Statistics, pp. 363-370. Springer International Publishing, 2015.(Download)
    • Paetz, F., Aschersleben, P., Szepannek, G.
      Report on the Joint Autumn Meeting of the GfKl Working Marketing and AG DANK
      In: Archives of Data Science, Series A, 8(1), 2024. (Download)
    • Aschersleben, P., Wagner, M. and Wied, D.: cointmonitoR: Consistent Monitoring of Stationarity and Cointegrating Relationships. R package.(Download)
      Aschersleben, P., and Wagner, M.: cointReg: Parameter Estimation and Inference in a Cointegrating Regression. R package.(Download)
    • Accounting for nonlinear, heterogeneous, and dynamic effects in store-level price response models 1st Working Group Meeting of AG Marketing, Karlsruhe, 11/2019
      Accommodating nonlinearities and dynamics in store-level price response models 30th European Conference on Operational Research, Dublin, 06/2019

    Other

      • Inhaltliche Organisation und Durchführung des gemeinsamen Arbeitsgruppentreffens von AG Marketing und AG DANK der GfKl an der TU Clausthal (07./08.10.2022)
      • Programm
      • Nachbericht
    • WS 2022Exercise "Market Research Part Data Analysis (Marktforschung Teil Datenanalyse)"
      SS 2022Exercise "Marketing"
      WS 2021Exercise "Purchaser behavior (Käuferverhalten)"
      SS 2021Exercise "Marketing"
      WS 2020Exercise "Market Research Part 2 (Marktforschung Teil 2)"
      SS 2020Exercise "Marketing Part 1 (Marketing Teil 1)"
      WS 2019Seminar "Multivariate Data Analysis with SPSS (Multivariate Datenanalyse mit SPSS)", Exercise "Market Research Part 2 (Marktforschung Teil 2)"
      SS 2019Exercise "Marketing Part 1 (Marketing Teil 1)"
      WS 2018Exercise "Market Research Part 2 (Marktforschung Teil 2)"
      SS 2018Seminar on Multivariate Methods in Market Research (Multivariate Methoden in der Marktforschung)
      WS 2017Repetitorium "Marketing"