Strategic Management

Organizational

 

Lecturers:

Anna Unterluggauer, M.Sc.

Prof. Dr. rer. pol. Wolfgang Pfau

Course catalog number:

S 6665

Semester hours per week (SWS):

2

Target group:

Technical Business Administration (TBWL), Business and Engineering (Wi-Ing), Business Information Systems (Wi-Inf), Industrial/Applied Mathematics (Wi-Mat)
(Master students)

Course format:

Lectures

Contents

  1. Basics of Strategic Management
    1. Conceptual basics
    2. Theoretical approaches
  2. Process of strategy development and implementation
    1. Strategic management as a process
    2. Strategic goal planning
    3. Strategic analysis
    4. Strategic forecasting
    5. Strategy development
    6. Strategy implementation
    7. Strategic control